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Prestige 100 Facebook IQ| 2012

This study attempts to quantify the Facebook competence of 100 iconic (Prestige 100) brands. L2's thesis is that competence on Facebook is inextricably linked to shareholders growth in the prestige industry. This study will help managers at prestige brands achieve greater return on incremental investment.
Category:Social Media
Region:Global
Ranking Type:positive
 
Name
Facebook IQ
()
Last
SyncForce Customer
1
161
-
2
148
-
3
146
12
5
138
28
6
133
45
7
131
15
8
129
-
12
126
29
13
126
74
18
123
6
21
122
-
23
119
2
24
119
17
25
116
53
26
114
78
27
114
34
30
113
49
31
113
-
33
112
-
34
112
10
36
111
59
37
111
69
39
107
18
40
107
35
41
106
96
42
106
43
43
105
-
51
100
-
55
97
14
57
96
44
58
96
83
59
95
-
60
94
75
61
94
24
65
92
73
67
92
-
69
89
-
71
89
47
72
87
54
73
87
61
76
85
-
77
85
55
78
84
41
83
80
-
89
74
-
91
68
-
93
63
-
95
55
94
96
54
81
98
52
99
99
45
-