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Best Global Brands| 2015

Interbrands' annual ranking of the World's Most Valuable Brands. The three key indicators that determine the brand value are: the financial perfomance of the branded products or services, the role of brand in the purchase decision process and the strength of the brand.
Category:Brand Value
Region:Global
Ranking Type:positive
 
Name
Brand Value
($m)
Last
SyncForce Customer
1
170,276
1
2
120,314
2
3
78,423
3
4
67,670
5
5
65,095
4
6
49,048
8
7
45,297
7
9
39,809
9
10
37,948
15
11
37,212
11
12
36,711
10
SyncForce Client
13
36,514
13
14
35,415
12
15
29,854
14
16
27,283
16
17
23,070
22
18
23,056
17
SyncForce Client
19
22,975
20
20
22,250
19
21
22,222
21
22
22,218
18
23
22,029
29
24
19,622
24
SyncForce Client
26
18,768
25
27
16,541
26
28
15,267
30
SyncForce Client
29
14,723
27
30
14,031
36
31
13,943
34
32
13,940
28
33
13,749
35
34
12,637
32
35
12,545
31
36
12,257
38
37
11,656
33
38
11,578
39
39
11,293
40
40
11,278
37
SyncForce Client
41
10,944
46
42
10,800
44
43
10,798
43
44
10,328
45
SyncForce Client
45
9,784
48
46
9,526
47
47
9,400
42
SyncForce Client
48
9,254
53
49
9,082
56
50
8,882
41
51
8,632
51
52
8,588
54
53
8,553
49
54
8,498
55
55
8,464
50
56
8,055
60
57
7,924
58
58
7,702
52
59
7,243
66
61
6,870
69
62
6,811
59
65
6,436
64
66
6,306
71
67
6,266
76
68
6,257
77
69
6,222
70
70
6,097
75
71
6,033
62
72
5,976
61
73
5,873
73
74
5,666
74
SyncForce Client
76
5,551
88
78
5,530
65
80
5,391
81
81
5,365
72
82
5,362
-
84
5,161
85
85
5,133
82
86
5,130
92
87
5,109
91
88
4,952
94
89
4,822
95
90
4,763
80
91
4,629
83
93
4,456
93
94
4,407
90
95
4,330
89
96
4,270
97
97
4,251
-
98
4,243
-
100
4,114
-