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Best Global Brands| 2016

Interbrands' annual ranking of the World's Most Valuable Brands. The three key indicators that determine the brand value are: the financial perfomance of the branded products or services, the role of brand in the purchase decision process and the strength of the brand.
Category:Brand Value
Region:Global
Ranking Type:positive
 
Name
Brand Value
($m)
Last
SyncForce Customer
1
178,119
1
2
133,252
2
3
73,102
3
4
72,795
4
5
53,580
6
6
52,500
5
7
51,808
7
8
50,338
10
9
43,490
12
SyncForce Client
11
41,535
11
12
39,381
9
13
38,790
13
14
36,952
14
15
32,593
23
16
30,948
15
17
26,552
16
18
25,034
17
19
23,998
20
20
22,681
21
21
22,106
19
22
21,293
26
23
20,265
24
SyncForce Client
24
19,950
22
26
17,834
27
27
16,766
30
28
16,134
28
SyncForce Client
29
15,333
29
30
15,099
31
31
14,227
33
32
13,136
32
33
12,962
38
34
12,833
41
35
12,547
39
36
12,517
36
37
12,033
42
38
11,799
44
SyncForce Client
39
11,711
34
40
11,436
35
41
11,336
47
SyncForce Client
42
11,081
40
SyncForce Client
43
11,066
49
45
10,930
43
46
10,579
48
47
10,458
37
48
10,386
18
SyncForce Client
49
10,276
45
50
9,537
56
51
9,528
54
52
9,415
53
53
9,385
50
54
9,378
46
55
9,197
51
56
8,708
52
57
8,413
55
58
8,315
58
59
8,199
59
60
7,885
62
61
7,747
61
62
7,738
57
63
7,586
68
64
7,490
67
67
6,691
82
68
6,365
65
69
6,326
74
SyncForce Client
70
6,223
70
71
5,944
-
72
5,835
88
74
5,761
66
76
5,736
76
77
5,708
80
78
5,696
87
79
5,579
86
81
5,504
69
82
5,425
72
83
5,362
73
84
5,290
71
85
5,193
84
86
5,148
81
87
5,123
89
88
4,986
98
89
4,909
-
90
4,839
97
92
4,599
78
93
4,509
93
94
4,320
90
96
4,252
94
98
4,092
91
99
4,045
100
100
4,011
-