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Best Global Brands

Select year:

Year
: 2012
By
: Interbrand
Website
Category
PDF Report
Region
: Global
Ranking Type
: positive


Interbrands' annual ranking of the World's Most Valuable Brands. The three key indicators that determine the brand value are: the financial perfomance of the branded products or services, the role of brand in the purchase decision process and the strength of the brand.

 
Name
Brand Value
($m)
Last
SyncForce Customer
1
77,839
1
2
76,568
8
3
75,532
2
4
69,726
4
5
57,853
3
7
40,062
6
8
39,385
7
9
32,893
17
10
30,280
11
11
30,097
12
SyncForce Client
12
29,052
15
13
27,438
9
14
27,197
13
15
26,087
10
SyncForce Client
16
24,898
16
17
23,577
18
18
22,126
20
19
21,009
14
20
18,625
26
21
17,280
19
22
16,594
22
SyncForce Client
23
16,571
21
25
15,641
24
26
15,126
25
27
13,088
27
28
12,808
31
29
12,068
34
30
12,029
33
SyncForce Client
31
11,872
29
32
11,471
28
33
11,378
32
34
11,296
-
SyncForce Client
35
11,089
30
36
10,947
36
37
9,488
44
38
9,446
39
40
9,111
35
41
9,066
41
SyncForce Client
42
8,821
40
43
8,745
45
45
7,958
50
46
7,722
49
48
7,599
38
49
7,591
43
50
7,570
-
51
7,534
46
52
7,498
52
53
7,473
61
55
7,196
59
SyncForce Client
56
7,082
48
57
6,916
55
SyncForce Client
58
6,748
53
59
6,714
57
60
6,699
60
61
6,306
64
62
6,184
67
63
6,182
66
65
5,765
69
66
5,709
63
67
5,648
58
68
5,495
70
69
5,421
-
70
5,159
73
71
5,151
65
72
5,149
72
73
4,969
90
74
4,944
75
75
4,788
74
76
4,771
68
77
4,656
85
78
4,557
80
80
4,360
71
81
4,352
78
82
4,342
95
84
4,271
-
86
4,193
81
87
4,089
-
SyncForce Client
88
4,062
96
89
4,061
86
90
4,050
89
91
4,038
-
92
3,939
91
93
3,922
56
94
3,896
-
95
3,866
82
96
3,857
100
97
3,851
76
99
3,770
99
100
3,731
84