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Official Top Business Superbrands
Select year:
2013
2012
2011
2010
2009
2008
Year
:
2009
By
:
The Centre for Brand Analysis
Website
:
www.superbrands.uk.com
Category
:
Brand Popularity
Region
:
UK
Ranking Type
:
positive
The UK's strongest B2B brands were selected by the Business Superbrands Council and thousands of individual business professionals on the YouGov panel.
Logo
Name
Index
()
Last
SyncForce Customer
1
Google
100.00
1
2
Rolls-Royce Group
98.87
6
3
Sony
98.57
30
4
Microsoft
98.54
2
5
Nokia
96.59
18
6
GlaxoSmithKline
94.68
5
7
London Stock Exchange
93.46
15
8
Michelin
93.45
63
9
BP
92.01
3
10
Bupa
91.13
12
11
Apple
91.11
11
12
Chubb
88.63
57
13
Boeing
88.38
20
14
Visa
87.44
16
15
BBC
87.38
4
16
Shell
87.31
17
17
PwC
87.18
14
18
Goodyear Tire
86.87
98
19
FedEx
86.07
9
20
Pirelli
85.70
85
21
BT
85.55
48
22
DHL
85.53
22
23
Eddie Stobart
85.13
59
24
MasterCard
84.97
23
25
Virgin
84.64
28
26
Vodafone
84.30
25
27
Bosch
84.15
19
28
Hertz
84.07
10
29
IBM
83.80
27
30
HP
83.12
32
31
Financial Times
82.99
7
32
Dulux
82.90
41
33
Saatchi & Saatchi
82.47
50
34
Ernst & Young
82.27
34
35
FTSE
82.22
-
36
British Airways
81.31
8
37
UPS
81.18
21
38
Johnson and Johnson
80.07
38
39
American Express
79.99
26
40
KPMG
79.88
33
41
Sony Ericsson
79.85
-
42
BlackBerry
79.35
61
43
NEC
79.25
45
44
Goldman Sachs
79.13
47
45
Teflon
79.12
29
46
Adobe
77.84
68
47
Yellow Pages
77.61
55
48
Hilton Hotels & Resorts
77.54
40
49
Deloitte
77.28
51
50
Dolby
77.21
37
51
Avis
77.14
31
52
Eurostar
76.99
67
53
Dunlop
76.99
-
54
Bridgestone
76.88
-
55
The Times
76.52
79
56
JCB
76.50
54
57
Yale
76.19
-
58
The Economist
76.11
36
59
O2
75.89
-
60
HSBC
75.88
39
61
Black & Decker
75.70
46
62
Siemens
75.14
-
63
AA
74.88
64
64
Intel
74.80
42
65
Pickfords
74.70
91
66
Dell
74.62
53
67
Gallup
74.51
72
68
Emirates
74.32
-
69
eBay
74.08
43
70
Bloomberg
73.76
52
71
Orange
73.71
95
72
Marriott International
73.68
65
73
Caterpillar
73.61
80
74
Velcro
73.29
69
75
LSE
73.12
35
76
Samsung
73.10
-
77
Pilkington
73.07
83
78
Singapore Airlines
73.06
-
79
Airbus
72.91
87
80
Lycra
72.49
49
81
Sage
72.42
-
82
DuPont
72.30
60
83
Motorola
71.98
-
84
Morgan Stanley
71.48
70
85
Thomson Reuters
71.39
13
86
Pfizer
71.17
66
87
TNT Express
71.12
-
88
Xerox
70.83
75
89
PayPal
70.55
-
90
Zurich
70.26
-
91
Stanley
70.24
62
92
JPMorgan Chase & Co.
70.09
-
93
3M
70.03
81
94
BAE Systems
69.60
99
95
Bayer
69.53
94
96
Rio Tinto
69.29
-
97
Tarmac
68.89
-
98
Getty Images
68.65
-
99
Royal Mail
68.61
-
100
CNN
68.20
86