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Automotive Brands Ranked by Digital IQ Score| 2016

L2's thesis is that digital atitude will be the defining competence that separates winners from losers in the industry. Key to managing and developing competence is an actionable metric. This study attempts to quantify the U.S. digital competence of the world's top automotive brands and rank them by Digital IQ.
Category:Brand Value
Region:USA
Ranking Type:positive
 
Name
Overall IQ
()
Last
SyncForce Customer
1
142
2
141
4
138
5
137
6
135
7
129
8
120
11
118
SyncForce Client
12
117
15
116
16
114
17
114
18
112
19
112
22
109
24
105
27
100
28
98
30
96
31
90
33
86
38
77