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The Most Valuable U.S. Retail Brands| 2011

A strong brand ensures relationships that create future earnings by growing customer preference and loyalty. The ranking sends a clear message: The rules of success have changed. Brand has arrived at retail.
Category:Brand Value
Region:USA
Ranking Type:positive
 
Name
Brand Value
($m)
Last
SyncForce Customer
1
142,030
1
2
23,301
2
4
18,823
3
5
16,561
6
6
14,443
5
7
12,400
7
8
11,588
9
9
9,665
10
10
8,880
8
11
8,604
13
12
8,453
11
13
8,396
12
15
6,372
14
17
5,706
16
18
5,617
19
19
5,522
15
21
4,721
20
22
4,643
21
23
4,083
17
24
3,961
23
26
3,093
24
27
2,548
27
29
2,048
-
30
1,873
-
31
1,635
31
32
1,564
32
34
1,489
33
35
1,464
34
36
1,413
30
37
1,291
35
39
1,248
-
43
1,089
-
45
933
43
48
736
50