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The Brand Footprint Global Ranking Top 50| 2015

A global ranking of the most chosen global FMCG brands reveals the brands that are being bought by the most consumers, the most often. Kantar Worldpanel uses a metric called Consumer Reach Points, which measures, how many households around the world are buying a brand (its penetration) and how often (the number of times shoppers acquire the brand).
Region:Global
Ranking Type:positive
 
Name
Cons. Reach Points
(m)
Last
SyncForce Customer
1
5,722
1
2
3,992
2
3
2,755
4
4
2,338
7
5
2,137
3
6
1,984
5
SyncForce Client
7
1,747
8
SyncForce Client
8
1,647
6
9
1,457
11
10
1,438
15
11
1,386
9
12
1,375
14
SyncForce Client
13
1,316
13
14
1,264
17
15
1,212
18
17
1,059
12
18
1,053
35
19
936
25
20
928
21
21
921
24
22
917
19
23
912
20
24
893
27
25
889
23
26
876
22
28
757
30
29
747
26
30
743
16
31
735
34
32
722
31
33
721
33
34
714
38
35
692
40
36
670
43
37
665
36
39
630
39
40
621
50
41
617
41
42
610
42
43
607
-
44
603
49
SyncForce Client
45
601
47
46
597
-
47
591
37
48
588
-
49
570
-
50
562
-
SyncForce Client