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The Brand Footprint Global Ranking Top 50|2019

A global ranking of the most chosen global FMCG brands reveals the brands that are being bought by the most consumers, the most often. Kantar Worldpanel uses a metric called Consumer Reach Points, which measures, how many households around the world are buying a brand (its penetration) and how often (the number of times shoppers acquire the brand).
Region:Global
Ranking Type:positive

 
Name
Cons. Reach Points
(m)
Last
SyncForce Customer
1
5965
1
2
3872
2
3
2698
3
4
2297
4
5
2247
5
6
2201
6
7
1958
7
8
1833
11
9
1821
-
10
1782
9
11
1757
10
12
1428
12
13
1355
14
14
1316
15
15
1299
13
SyncForce Client
16
1041
22
17
1037
17
18
990
18
19
987
21
21
957
16
22
956
26
23
932
42
24
925
30
25
922
19
26
920
20
27
918
27
28
899
28
31
876
24
32
849
34
33
836
33
34
804
29
36
772
40
38
767
41
SyncForce Client
39
748
32
40
726
36
41
716
39
42
705
43
43
694
45
44
693
46
45
682
-
46
663
44
47
642
48
48
638
49
49
629
50
50
618
38