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BrandFinance Global 500 (100)|2017

An annual ranking of the most valuable brands in the world. Each brand has been accorded a brand rating: a benchmark study of the strength, risk and future potential of a brand relative to its competitor set as well as a Brand Value: a summary measure of the financial strength of the brand.
Category:Brand Value
Region:Global
Ranking Type:positive

 
Name
Brand Value
(USD $ M)
Last
SyncForce Customer
1
109,470
2
2
107,141
1
3
106,396
4
4
87,016
7
5
76,265
5
6
66,219
3
7
65,875
6
8
62,211
8
9
61,998
18
12
46,255
11
13
41,618
10
15
40,542
23
16
38,966
12
17
37,124
16
18
36,783
25
20
36,112
22
21
35,544
21
23
34,859
62
24
34,454
24
25
33,737
26
26
32,471
27
27
31,885
17
28
31,762
29
29
31,250
31
30
30,273
32
31
30,216
28
32
29,555
45
33
29,003
42
35
27,954
-
36
27,674
33
37
26,180
65
38
25,878
41
39
26,615
38
40
25,230
47
41
25,014
57
42
24,768
64
43
24,119
66
44
23,286
39
45
23,088
55
46
22,432
46
47
22,287
-
48
22,128
48
49
22,058
63
50
21,831
30
51
21,526
54
52
21,318
49
54
20,736
51
55
20,734
52
56
20,688
35
57
20,660
-
58
20,621
53
59
20,369
40
60
19,975
36
61
19,416
37
SyncForce Client
62
19,358
-
63
19,177
77
64
18,857
67
65
18,514
83
66
18,510
58
67
18,279
56
69
17,991
74
70
17,599
90
71
17,464
95
72
17,209
96
73
17,092
92
74
17,016
78
75
16,919
86
77
16,776
71
78
16,333
87
79
16,324
100
80
15,969
85
81
15,929
73
83
15,738
-
84
15,710
93
85
15,197
43
86
15,158
-
88
14,766
88
89
14,596
-
90
14,399
-
92
13,938
94
93
13,736
72
94
13,644
76
95
13,455
-
97
13,377
-
98
13,357
97
99
13,215
98
100
13,189
-