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BrandFinance Global Banking 500 (100)|2019

This annual ranking is the only direct comparison of brand value within the bank industry. Each brand has been accorded a Brand Rating: a benchmark study of the strength, risk and future potential of a brand relative to its competitor set as well as a brand value: a summary measure of the financial strength of the brand.
Category:Brand Value
Region:Global
Ranking Type:positive

 
Name
Brand Value
( USD $ M)
Last
SyncForce Customer
5
39,948
3
7
36,407
8
8
36,265
5
10
20,189
9
11
19,797
10
12
17,449
12
13
17,399
16
14
14,716
17
16
14,459
23
17
13,988
19
20
12,361
21
22
11,582
18
23
11,364
26
24
11,320
14
25
11,264
25
27
10,736
22
28
10,606
28
29
10,580
27
31
9,765
36
32
9,401
29
34
9,027
40
35
8,782
49
37
8,270
53
38
7,934
37
39
7,723
41
42
7,493
38
44
7,161
42
45
6,809
34
46
6,782
43
47
6,578
31
48
6,372
48
50
6,188
-
52
6,076
55
56
5,653
64
57
5,638
46
60
5,243
50
62
4,844
68
64
4,594
65
65
4,451
62
66
4,343
70
68
4,331
76
70
4,302
47
71
4,233
92
72
4,209
83
76
4,040
71
77
4,001
69
78
3,994
72
79
3,890
85
80
3,856
84
83
3,714
73
84
3,684
-
85
3,600
59
86
3,519
87
87
3,513
78
90
3,345
96
91
3,281
75
92
3,268
82
94
2,952
74
95
2,918
-
97
2,794
100
98
2,735
88
100
2,644
-