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BrandFinance Global 500 (100)| 2018

An annual ranking of the most valuable brands in the world. Each brand has been accorded a brand rating: a benchmark study of the strength, risk and future potential of a brand relative to its competitor set as well as a Brand Value: a summary measure of the financial strength of the brand.
Category:Brand Value
Region:Global
Ranking Type:positive
 
Name
Brand Value
(USD $ M)
Last
SyncForce Customer
1
150,811
3
2
146,311
2
3
120,911
1
4
92,289
6
5
89,684
9
6
82,422
4
7
81,163
5
8
62,826
7
9
61,480
8
12
54,921
23
14
44,098
13
15
43,930
21
16
43,701
12
17
41,790
17
18
41,750
29
19
40,944
-
20
40,872
15
21
40,774
47
23
39,423
18
24
38,842
25
25
38,046
40
27
33,748
31
28
33,670
41
29
33,289
30
30
32,609
79
31
32,590
24
32
32,478
20
33
32,421
39
35
31,177
33
36
30,783
-
37
30,513
26
38
30,378
27
39
29,634
38
40
28,030
28
41
26,121
37
42
25,887
-
43
25,280
-
45
24,872
16
46
24,351
43
47
23,979
70
48
23,640
32
49
22,415
100
50
22,287
66
51
22,206
51
52
22,132
52
53
22,059
59
54
22,003
48
55
21,956
45
56
21,243
-
57
21,046
-
58
20,971
65
59
20,838
77
60
20,651
57
61
20,603
44
62
20,229
85
63
20,035
67
SyncForce Client
64
19,936
78
65
19,623
97
66
19,610
64
67
19,411
55
68
19,376
42
69
19,370
61
SyncForce Client
70
19,341
69
71
19,055
-
72
18,959
63
73
18,928
58
74
18,744
50
76
18,305
56
77
18,170
73
78
18,148
49
79
17,754
60
81
17,651
84
82
17,453
90
83
17,294
46
84
17,130
98
85
17,057
86
87
16,805
71
88
16,796
-
90
16,629
89
91
16,626
75
92
16,356
-
93
16,229
-
94
16,200
81
95
15,546
80
97
14,951
-
98
14,862
93
100
14,635
-