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BrandFinance Global 500 (100)| 2016

An annual ranking of the most valuable brands in the world. Each brand has been accorded a brand rating: a benchmark study of the strength, risk and future potential of a brand relative to its competitor set as well as a Brand Value: a summary measure of the financial strength of the brand.
Category:Brand Value
Region:Global
Ranking Type:positive
 
Name
Brand Value
(USD $ M)
Last
SyncForce Customer
1
145,918
1
2
94,184
3
3
83,185
2
4
69,642
7
5
67,258
4
6
63,116
5
7
59,904
6
8
53,657
10
10
44,170
14
11
43,064
13
12
42,937
37
16
34,968
15
17
34,180
11
18
34,002
30
21
32,049
21
SyncForce Client
22
31,786
12
23
31,678
70
24
31,674
19
25
31,665
18
26
30,603
28
27
29,935
85
28
28,798
29
29
28,041
31
30
27,820
22
31
27,735
43
32
26,928
26
33
26,031
25
34
24,461
-
35
24,174
23
36
23,691
49
37
23,395
40
SyncForce Client
38
23,185
-
39
22,891
45
40
22,845
27
41
22,136
33
42
20,318
57
43
20,264
41
45
20,156
62
46
19,771
44
47
19,743
-
48
19,565
47
49
19,332
36
50
19,305
55
51
19,227
52
52
19,162
32
53
19,135
63
54
19,096
46
55
19,002
42
56
18,947
39
SyncForce Client
57
18,923
17
58
18,569
59
60
18,442
60
61
18,280
48
62
17,968
-
63
17,822
53
64
17,785
54
65
17,186
-
66
17,009
51
67
16,962
69
68
16,418
84
69
16,236
78
70
16,183
56
71
16,160
72
72
16,103
99
73
15,689
50
74
15,612
-
76
15,531
68
77
15,510
71
78
15,331
64
80
14,990
92
82
14,796
-
83
14,737
66
84
14,552
77
85
14,315
61
86
14,209
89
87
13,956
67
88
13,697
91
89
13,688
65
90
13,684
80
92
13,079
82
93
12,948
100
94
12,717
87
95
12,687
-
96
12,678
-
97
12,672
-
98
12,651
73
99
12,499
-
100
12,428
-