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BrandFinance Global 500 (100)|2012

An annual ranking of the most valuable brands in the world. Each brand has been accorded a brand rating: a benchmark study of the strength, risk and future potential of a brand relative to its competitor set as well as a Brand Value: a summary measure of the financial strength of the brand.
Category:Brand Value
Region:Global
Ranking Type:positive

 
Name
Brand Value
(USD $ M)
Last
SyncForce Customer
1
70,605
8
2
47,463
1
3
45,812
2
4
39,135
4
5
38,319
3
6
38,197
18
8
31,082
16
9
30,044
5
10
28,665
32
11
28,379
10
12
27,616
12
13
27,597
11
14
26,324
85
15
24,461
14
16
23,229
9
18
22,230
17
19
22,021
30
20
21,908
27
21
21,707
13
22
21,262
23
23
20,902
22
24
20,051
19
25
19,969
15
26
19,762
20
27
19,488
21
28
18,964
26
29
18,639
36
30
18,619
31
31
18,557
29
33
18,083
38
35
17,758
63
36
17,559
40
37
17,511
44
38
17,096
24
39
17,031
53
40
16,809
42
41
16,661
33
SyncForce Client
42
16,598
62
43
16,419
55
44
16,391
54
45
16,343
50
46
16,320
39
47
15,692
28
49
15,405
-
50
15,392
47
51
15,267
45
52
15,211
52
53
15,171
-
55
14,963
43
56
14,412
51
57
14,296
73
58
14,135
74
59
14,167
56
60
13,552
34
61
13,406
49
62
13,171
41
63
13,098
-
64
12,968
69
65
12,908
48
66
12,885
71
67
12,857
59
68
12,473
68
69
12,358
61
70
12,046
72
71
11,756
76
72
11,605
77
73
11,602
60
74
11,564
70
75
11,517
66
76
11,168
96
77
10,951
78
78
10,772
65
79
10,717
83
80
10,555
87
81
10,491
-
82
10,222
-
83
10,072
81
86
9,820
-
87
9,809
-
88
9,695
84
89
9,660
-
90
9,421
-
91
9,406
80
92
9,332
58
93
9,293
97
94
9,233
64
95
9,140
-
96
9,042
-
97
9,022
100
98
8,959
-
99
8,882
92
100
8,891
-